10.3 Week 10 – Lesson 3
When Steve Jobs came back to Apple in the late 1990s, the company wasn’t doing so well, but what really changed was not the products — it was the way…
10.2 Week 10 – Lesson 2
Week 10 – Lesson 2: Discussion Post (Nokia vs Apple) For me, Nokia’s story feels a lot like Blockbuster watching Netflix grow: the danger wasn’t just a competitor — it…
10.1 Week 10 – Lesson 1
After my engagement as a business consultant, a preliminary review revealed that the core of what the company does hasn’t changed much for more than 15 years despite increased competitive…